There’s an old joke about a young couple, touring around the countryside in the 1960s in their convertible sports car. Slightly lost, they are driving along a lane, and stop to ask one of the locals for directions. “I say, old chap, can you tell us the way to the nearest pub?”
The local fellow replies, “Well, now. Let me see. If I was you, I wouldn’t be starting from here.”
Sometimes in business when beginning a fresh project, when starting out on a new venture, when embarking on a new journey, it’s important to recognise whether you’re starting from the right place… or at least the place you think you’re starting from.
That’s not to say you have to have everything perfect before launching. Too many goals are aborted before they get to the start line on the basis that “the product/ service/ conditions, aren’t quite right yet.”
However, it does mean that you need to have your “ducks in a row.”
Which brings us to the topic of the moment, although the news is so full of Big International News these days, space travel might end up somewhere on the inside pages.
The Artemis Mission has, however, captured the imagination of millions. Billions even. All over the globe people watched on TV and social media platforms with bated breath, all eyes on the launchpad, all ears on the countdown, and mass excitement at lift off, and beyond into space, around the “far side of the moon” and back.
But travelling into space doesn’t just begin at the launchpad… there’s a lot to do to get to that stage.
In the same way, in any business, or any goal, that is the first part of the new project. To decide where the start line is… and then make it a mission to get to that stage.
So, what big new projects do you have in mind, where you need to identify and get to a specific start line, a genuinely exciting launch pad?
Make that your first step.
